Brand Refresh
Innovation and tradition in perfect harmony
Developed with Vasava and Comuniza for the branding strategy, Combustion Studio created the audio-branding composition. The project extends beyond a simple visual renewal. A sound identity was created to encapsulate the spirit and values of the club. Each sound element was designed to resonate with Atlético de Madrid’s passion and energy, from the audio logo to various tunes.
Creative Director: Marcelo Petriaggi
Producer: Chico Balbin
Composers: Marcelo Petriaggi & João Flávio Hanysz
Mastering: Brendan Duffey
Business: Elise Roese
Client
Vasava
Atlético de Madrid
Atlético de Madrid
La Liga
Year
2024
Deliverables
- Bespoke Music
- Sound Branding
- Sonic Logo
- Branding Audio Guide